How We Work

We work very closely with our clients in every case and often fulfil the role of interim Sales and Marketing Director. This may involve, for example, facilitating strategy implementation, delivering in-house training or standing in as face-to-face negotiator with a customer’s own clients.

In nearly all cases a situation analysis is carried out initially to determine the precise nature of a problem or to maximise the chances of realizing success with an existing marketing strategy. Depending on the wishes of the client, a proposal can be made and handed over or help can be given with implementation of that proposal. Any aspect of sales or marketing can be covered, ranging from, for example, a full company-wide long-term strategic review and implementation to a tactical objective exercise such as the launch of a new product range, increasing penetration of an existing market or improving outbound communication levels in an organisation or department.

To get more detail on how Barnhill Marketing helped a UK food manufacturer develop its brands to achieve year-on-year success with a major high-street retailer, click here.

As an absolute rule in every case, the approach is pragmatic, couched in plain English for crystal clear communication and underpinned by the delivery of measurable results.